Oreo has introduced a brand new flavor in collaboration with pop sensation Selena Gomez. The limited edition Oreos not only feature a fresh combination of ingredients but also serve as a collectible for fans of the “People You Know” singer.
Here’s everything you need to know regarding Gomez’s joint venture with the fan-favorite cookie brand.
Selena Gomez’s limited edition Oreos now up for purchase
Announced in May 2025, the limited edition Selena Gomez Oreos hit stores nationwide on June 9 after becoming available for presale on June 2.
As explained by Oreo, the new line of cookies draws inspiration from Selena Gomez’s liking of horchata. The new Oreos also include a blended crème featuring exotic flavors such as cinnamon, chocolate, sweetened condensed milk, and cinnamon sugar inclusions. Two signature Oreo wafers, boasting a chocolate-cinnamon flavor, sandwich the creamy layer between them, as per PR Newswire.
Selena Gomez took to Instagram last month to promote her exclusive collaboration with Oreo by sharing a carousel of photos and videos. She also shared her excitement over the venture in a press release, noting, “Making my own OREO cookie was a lot of fun. I grew up loving them, so being able to be a part of the process was a full-circle moment. I wanted to find a way for it to feel comforting and have a bit of nostalgia from my childhood. The cinnamon flavor gives it this horchata feel, and I’m excited for my fans to try it.”
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As for the collectible part, the limited edition Selena Gomez Oreo cookies feature as many as six embossments for her fans, including one that reads, “Selenators.” Moreover, special cookies can be found in select packs that have the celebrity’s signature on them.
In addition to its countrywide release on June 9, the collection also launched in Canada and Brazil on the same date. Meanwhile, the set will roll out in Australia and New Zealand on June 17.