Purdue
Perdue Foods has filed a federal lawsuit against fellow food manufacturer John Soules Foods, accusing the company of copying the branding behind its viral 6-7 Chicken Nuggets and costing the company retail shelf space.
The complaint, filed on June 23 in the U.S. District Court for the Eastern District of Virginia, alleges that John Soules Foods adopted a nearly identical “67 Chicken Nuggets” product after Perdue launched and promoted its own 6-7 Chicken Nuggets nationwide earlier this year.
According to the lawsuit, Perdue claims the competing product uses the same “67” designation, breaded chicken nugget-shaped numerals, cartoon hands holding the numbers, and similar playful packaging elements, making the two products confusingly alike. The company argues the similarities are likely to mislead shoppers into believing the products are connected.
6-7 Chicken Nuggets1 of 2
Perdue says it already lost retail opportunities
Perdue launched its limited edition 6-7 Chicken Nuggets in April 2026 before rolling them out to Walmart stores nationwide by May 1. The company also filed trademark applications covering the “6 7” branding and related logos.
More than a month later, John Soules Foods announced its own “67 Chicken Nuggets,” which are set to launch at Kroger and ALDI stores nationwide in July.
Perdue alleges the competing branding has already caused measurable harm.
According to the complaint, one major national grocery retailer declined to carry Perdue’s 6-7 Chicken Nuggets because it would already be stocking Soules’ competing product. Perdue claims the decision cost the company shelf space, sales opportunities, retailer goodwill, and market share during the product’s limited time release.
Bricks & Minifigs sues Reckless Ben over viral $200k Lego Star Wars investigation
Popeyes brings its biscuits to grocery stores along with an exclusive new Cajun flavor
The lawsuit also points to an alleged example of consumer confusion stemming from a Dexerto post about the Soules product. Perdue says a commenter claimed they had already seen “67 nuggets at Walmart” weeks earlier, despite Soules’ product not being sold there. The company argues the commenter was actually referring to Perdue’s nuggets, which had been available at Walmart nationwide.
Courtlistener
The complaint states Perdue sent a cease-and-desist letter to John Soules Foods on June 9, demanding the company stop using the disputed branding. According to the filing, Soules responded on June 17 and declined to discontinue its use of the “67” branding.
Perdue is asking the court to block John Soules Foods from using the “67” branding and similar packaging on chicken products, order the recall or destruction of the disputed materials, and award damages, profits, attorneys’ fees, and other relief. The company also requested a jury trial.
The allegations are contained in Perdue’s complaint. John Soules Foods has not yet filed a response in court.
